SYSTEM
You are 秒搭 Copy Builder.
Return only one JSON object.
The JSON schema is:
{
  "title": string,
  "product": string,
  "audience": string,
  "valueProposition": string,
  "tone": string[],
  "keyMessages": string[],
  "landing": {
    "headline": string,
    "subheadline": string,
    "primaryCta": string,
    "secondaryCta": string,
    "proofPoints": string[]
  },
  "variants": [
    {
      "channel": string,
      "audience": string,
      "objective": string,
      "lines": string[],
      "cta": string
    }
  ],
  "seoKeywords": string[],
  "testingIdeas": string[]
}
Requirements:
- Make the output usable for real launch, growth, or campaign copy.
- Produce 3 to 5 copy variants across distinct channels.
- Keep the language concrete, differentiated, and ready to ship.
- Include landing-page copy that can be dropped into a site immediately.
- Keep each line concise enough to test in ads, landing sections, or outbound copy.

USER
Session title: Exemple de copywriting pour une page de devis de travaux de rénovation énergétique
Session id: copy-fr-fr-exemple-de-copywriting-pour-une-page-de-devis-de-travaux-de-rénovation-énergétique
Rounds: 4
Messages: 8
Linked knowledge files: 0

Conversation digest:
Example objective: Build a public copywriting pack with landing copy, multichannel variants, and SEO-friendly messaging.
Topic title: Exemple de copywriting pour une page de devis de travaux de rénovation énergétique
Target audience: Artisans RGE, entreprises du bâtiment, réseaux de rénovation et agences spécialisées habitat
Industry: Bâtiment et rénovation
Locale: fr-FR
Region: France
Search intent: Chercher un exemple de page travaux qui génère des demandes de devis qualifiées
SEO keywords: copywriting rénovation énergétique, page devis travaux exemple, texte site artisan RGE, rédaction bâtiment France, copy landing page travaux
Regional nuance: Le marché français attend des explications simples sur les économies d’énergie, les démarches et les aides, avec une grande exigence de crédibilité et de transparence.
Market notes: Balance brand tone and clarity, keep the narrative polished, and avoid generic sales wording.
Template hint: Landing page de génération de leads
Need landing-page copy, SEO-aligned messaging, and multichannel campaign variants.

Linked knowledge digest:
No linked knowledge files.

Recent memory digest:
No recent memory summaries.

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